Welcome to the World of Moirra
Indian craft. Contemporary design. Worn your way.
Moirra creates handcrafted textile jewellery—pieces that begin with fabric and come to life through embroidery, colour and the skill of human hands.
Rooted in Indian craft, our jewellery brings texture and an unexpected detail to the way you dress
.A choker over a white shirt. Embroidered earrings with a favourite dress. A necklace that becomes a hair accessory for the next celebration. We love pieces that invite you to play.
I’m Ramika Ahuja, founder and designer of Moirra.
After more than a decade working as a designer in the fashion industry, I chose to focus on Moirra—bringing together my love for textiles, Indian craftsmanship, colour and personal style.
I’ve always loved how one unexpected accessory can change the feeling of an outfit. That instinct shapes what I create: jewellery with character, made to become part of your own way of dressing.
My inspiration often comes from the things I’m drawn to in everyday life and on my travels—local crafts, art, a beautiful colour combination or an interesting texture.
Moirra is where those discoveries find a new expression.
At the heart of Moirra is a textile base.
Working with skilled artisans, we build on that foundation with techniques such as zardozi—embroidery using metallic threads—alongside dabka, mirror work, French knots and hand-beading. Layer by layer, fabric becomes jewellery.
Look closely and you’ll find the small details: a carefully placed bead, the texture of a knot, the way metallic embroidery catches the light. The slight variations that come with making by hand give each piece its own character.
Made to Be Worn Your Way
We create statement pieces with lightness and versatility in mind. Many of our designs can be styled in more than one way.
Our Padmalakshmi Necklace, for example, transforms from a necklace into a choker or a layered necklace —giving you different ways to wear the same piece.
That freedom makes Moirra a lovely companion for destination weddings, where one trip can hold many celebrations. It belongs just as naturally with a simple kurta, an open-collar shirt or an evening dress.
Padmalakshmi Necklace worn in 3 different ways
